Hannah the Pet Society

Hannah Digital Tool and Holopet Display

Hannah Signage for the Health and Education Center

CareCredit Tradeshows

VMX Tradeshow 2023

CareCredit was partnering with Pets Best Pet Insurance to have comprehensive insurance and financing options for pet care. The theme “Better Together” was developed to describe all the relationships: CareCredit + Pets Best, Veterinarians + Pet Owners. The existing booth graphics were developed to support this theme, as well as large engagement videos and touchscreen kiosks which included e-detailers and games,

VMX Tradeshow 2024

Aratana Launch Event

The Aratana tradeshow booth included an engagement table for in-depth information on disease state and products in their pipeline. The brand was debuted at the annual veterinary trade show, NAVC. The entire event including the VIP event was all developed to reinforce the newly launched brand.

Zomedica Booth

Zomedica needed a way to empower and educate veterinarians about advancing their effectiveness & financial well-being. By bringing gamified education to the table, they were reminded why they chose to care for animals and recapture the joy in their career. The Circle of Life Digital Board Game presented quiz questions which inspired practicing vets to be more effective, profitable, joyful, and courageous. Accompanying touchscreen e-detailers also kept veterinarians inspired with engaging questions that reinforced their capabilities in the veterinary field. It all added up to a memorable experience that left visitors better educated, empowered, and eager to learn more about what Zomedica could do for their practice.

Zylkene Pet Stress Experience

An immersive experience was developed for the tradeshow, where the user was able to view a video in a booth with noise-cancelling headphones. The video was snapshots of stressful experiences through the eyes of a dog.

Aratana Race Game & Booth

A carnival-style horse racing game driven by trivia questions to gamify product+brand information was created as the main attraction of the tradeshow booth. Correct answers advanced players’ horses down the track. Individual game kiosks controlled a large format digital game screen. Attendees could play solo or compete against each other in a multiplayer queue. A leaderboard drove competition between players throughout the event. Metrics showed a huge lift in post-event sales for attendees who played the game vs. control group.